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41 Responses to “Why You Should Never Buy Facebook Fans”

  1. Rajesh Rajput

    Jul 24. 2017

    Neil nice video,does paid promotion for blog is good or not

    Reply to this comment
  2. Android2techpreview

    Jul 24. 2017

    Yes you are right i invested in Facebook ads no result yet get

    Reply to this comment
  3. Martin Zanichelli

    Jul 24. 2017

    However I understand that a layer of Google algorithm is how do you position in terms of social signals, in order to rank you better. Therefore, having a million fans as you have would communicate Google about your strength in this layer.

    Reply to this comment
    • Neil Patel

      Jul 25. 2017

      Yes it could help assuming the fans also saw your content.

      Reply to this comment
  4. Zorba Press

    Jul 24. 2017

    Thanks very much, Neil. … These short videos you have been making are always filled with the most useful advice.

    Reply to this comment
  5. Underdog Strength

    Jul 24. 2017

    Neil, wouldn’t it be more effective to advertise to people who already like your page vs people who don’t? -Anand.

    Reply to this comment
    • Neil Patel

      Jul 25. 2017

      I did that as well, but my goal was to get new page likes.

      Reply to this comment
  6. shishir shah

    Jul 24. 2017

    Hi Neil, firstly thank you for such informative videos. You are doing a great job educating us. And now, my question is, if my purpose is to make more people Like my page. Still can I achieve similar outcome by just boosting the posts & not spending on buying fans?

    Reply to this comment
    • Neil Patel

      Jul 25. 2017

      It won’t work as well if your goal is to get page likes.

      Reply to this comment
  7. Edustenia

    Jul 24. 2017

    Wow, this one hurts! I have also gotten so much of my following and traffic from Facebook ads. So you suggest not promoting to get page likes, but also to not boost the articles you share?

    Reply to this comment
    • Neil Patel

      Jul 25. 2017

      I wouldn’t anymore… you can test it but I have been burned one too many times by Facebook updating their reach algo. Others have as well.

      Reply to this comment
  8. Edustenia

    Jul 24. 2017

    And when you say Facebook is great for selling your product, do you promote your homepage (webinar) only, or also your actual sales page?

    Reply to this comment
    • Neil Patel

      Jul 25. 2017

      I use a webinar landing page. Form the webinar I promote the checkout page.

      Reply to this comment
  9. Black Hack

    Jul 24. 2017

    nice please make videos on fb fan pages.

    Reply to this comment
  10. Nitin Bhoi

    Jul 25. 2017

    how to promote new blog on fb without boosting any suggestion

    Reply to this comment
  11. O Que A Vida Me Roubou

    Jul 25. 2017

    Oi neil

    Reply to this comment
  12. Ozair Akhtar

    Jul 26. 2017

    Neil, you are right – I would recommend that instead of throwing money of FB page likes & followers aka getting fans. We should invest in boosting posts that are relevant and we think needs attention which may drive traffic to our website for leads and conversions.

    Moreover, have you heard in the past about a technique of Spend At Least $1 A Day on FB? This might be the campaign for FB fans – I think so. I think you should also try this and if you had tried it then do share it’s info.

    Reply to this comment
  13. Pankaj Sharma

    Jul 26. 2017

    Thanks, I have a question. What if our Facebook Fans click the See First button under the Following tab? That will show all the upcoming posts of our page at the top in their news feed. Then we have more chance to reach our audience that’s connected to our Facebook Page.

    I was about to spend $1500 to build Facebook Fans and drive traffic to my blog. Kindly respond, It’s important for me to know.

    Reply to this comment
    • Neil Patel

      Jul 26. 2017

      Still won’t do wonders for you, but yu can try it.

      Reply to this comment
    • Pankaj Sharma

      Jul 27. 2017

      Thanks,
      Ok Here’s one interesting thing. Back in 2014 there was a software released by Ali G Marketing, it was called Social Lead Freak. Back then you could add anyone’s email in the Facebook custom audience and reach them via choosing that audience.
      What I did, with SLF, I collected the emails of only those people who have commented on the images of Emma Watson’s Official Fanpage. And created a Fanpage named Emma Watson Lovers. And targeted those Fans. That page has 24,000+ likes and even today its reach is quite high. For every image, I get up to 300-500 likes or reactions.

      Moral: I think if we target the right audience who are genuinely interested in our posts. They can stick. But still, it has risk because those exact engaging people are super hard to target. And Facebook is getting greedy.

      I have spent more than $100k on Facebook Ads and made $300k+ with Google Adsense in 2013 to 2014. Those were golden days. Now Facebook is too greedy. The CPC that I use to get was $0.01 and now I get $0.20+. That’s horrible.

      Reply to this comment
    • Neil Patel

      Jul 28. 2017

      It is expensive because there are more advertisers than inventory :/

      Reply to this comment
    • Pankaj Sharma

      Jul 28. 2017

      Hmmm, right. I wish there would be any ad network who provide low CPC, I am ready to spend $500-$1000 a day for instant quality traffic on low rate. Contacted a lot of advertising companies, no one agreed on that price. I am struggling for quality traffic. I guess the only better option is SEO, now.

      Thanks a lot for sharing your views.

      Reply to this comment
  14. Danilo Duchesnes

    Jul 26. 2017

    Hello Neil, thanks for the video as always. It’s a very harsh conclusion. At the moment, I am struggling to get trafic from google (as I just started my website) and I am not planning to rely only on SEO. I prefer to focus on social media. I am more interested into growing and nurturing a facebook community. It would be my long-term strategy to get trafic to my website. I didn’t count on advertising for page likes to grow my fan base BUT on boosting my posts to get more visibility and eventually more likes… Isn’t that a good strategy ? I am confused since you posted this video.

    Reply to this comment
    • Neil Patel

      Jul 27. 2017

      Boosting doesn’t do as much as it used to. And it is expensive these days :/

      Reply to this comment
    • Danilo Duchesnes

      Jul 27. 2017

      I am in the french market. Costs might be lower than the english-speaking audiences. I managed to get 0,09€ per click on my post

      Reply to this comment
    • Neil Patel

      Jul 28. 2017

      That’s not too bad.

      Reply to this comment
  15. Varun Gambhir

    Jul 26. 2017

    It’s been happening since 2011.

    Wrote about this very same topic back in 2013 – http://www.slideshare.net/varung/iol-digital-approach-to-facebook-ads !

    Reply to this comment

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