Should Your Domain Name Contain Keywords?

If you want to rank higher in Google, having keywords within your domain name makes it easier.

Just look at Hotels.com. They have the term "hotel" in their domain name and they rank really well.

But just because someone ranks well for a term it doesn't mean they will be the leader in the space. For example, booking.com is larger than hotels.com and they don't have a keyword in their domain name.

Now, you can still rank if you don't have a keyword within your domain name. You can always add keywords within your URL structure, which is one of the reasons I rank for terms like "online marketing" even though my domain name is NeilPatel.com.

When picking a domain name try to keep it short and of course if you can fit in a keyword, great. If not, no worries. More importantly, your domain name should be memorable which will make it easier to brand.

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28 Responses to “Should Your Domain Name Contain Keywords?”

  1. Abhishek Rajput

    Jul 25. 2017

    Neil how many months you worked on your first blog and earn profit.

    Reply to this comment
  2. Abhishek Rajput

    Jul 25. 2017

    how to include keyword in URl?

    Reply to this comment
    • Neil Patel

      Jul 25. 2017

      Like this..

      example.com/keyword

      Reply to this comment
    • Tjr Pmw

      Jul 26. 2017

      It seems Google is way past the domain name being the most important ranking factor. You’re videos again prove correct and valuable. TY Neil

      Reply to this comment
    • Neil Patel

      Jul 26. 2017

      Thank you.

      Ya domain names don’t matter as much now.

      Reply to this comment
  3. Mahadev Majaladar

    Jul 25. 2017

    A short word domain names cost millions of dollars. It needs a ton of money to buy such a domains.

    Reply to this comment
    • Neil Patel

      Jul 25. 2017

      Yes, I avoid them.

      The guy who has patel.com wanted 1 million :/

      Reply to this comment
    • Mahadev Majaladar

      Jul 25. 2017

      ha ha ha! Anddddd you avoided…

      Reply to this comment
    • Prasad Rajendra Setty

      Jul 25. 2017

      Neil Patel will try one day to buy for just only for you buddy. You got lovely and true content thanks for sharing it

      With cheers
      Prasad Rajendra Setty

      Reply to this comment
    • Neil Patel

      Jul 26. 2017

      Ya too expensive.

      Reply to this comment
    • Neil Patel

      Jul 26. 2017

      It won’t work… he isn’t being logical.

      Reply to this comment
  4. Choyon Saha

    Jul 25. 2017

    i need something more form you sir …..

    Reply to this comment
  5. Samar's Gadgets World

    Jul 25. 2017

    you are already best I seen your name first
    awesome video
    please also make videos of some secrets of your marketing
    I love you and keep on supporting forever
    thanks

    Reply to this comment
  6. Chandan Chakraborty

    Jul 25. 2017

    Hi Neil,
    I am freelance web designer and I need to start my website and showcase my portfolio and want to blogging, the purpose is i want to expert in my industry or niche and get freelance job. As like you did for online marketing. And I want same for web development niche. I not understand I will start with my own personal domain name  “chandanchakraborty.com” or any company branded domain name like http://www.crafo.com (Brand name) or famouspixel.com Which one is good for me?  What you suggest?
    If I use my name do you think it’s longer domain? Please help! Thanks.

    Reply to this comment
  7. Edustenia

    Jul 26. 2017

    Neil if I have 100 articles, and in a month I start making a YouTube video for each article, using the same title, does that count as duplicate content for Google?

    Reply to this comment
  8. Mustang wanted

    Jul 26. 2017

    IS portfolio important, do u have you portfolio site.

    Reply to this comment
    • Neil Patel

      Jul 26. 2017

      If you get customers from your portfolio, then yes.

      I don’t have one

      Reply to this comment
  9. Shubham SpawN

    Jul 26. 2017

    Neil,
    You are Absolutely Right Whenever I Want some Tricks About Something,
    This Website Comes First – Trickypedia.com.
    I Love Your Video Neil. Kudos To You
    My Regards.

    Reply to this comment
  10. Ajay Malik

    Jul 26. 2017

    is category based post url is ok or not?

    Reply to this comment

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