3 Step Formula to Making “Display Advertising” Profitable (So You Can Make More Money Online)

You see display advertisements all over the web, and you've probably even considered, should you be using banner ads for your online marketing efforts?
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Well, the answer is yes. And the reason it's yes is because banner ads, if they don't clicks, they don't cost much, right? In other words, if everyone's doing banner advertising and they're not getting a lot of results, then the cost typically goes down. Think of it as supply and demand. If the cost is so high because the conversions suck, no one's gonna be using it. Because they don't convert as well, banner ads typically have a really low cost per impression or a low cost per click.

Now, when you're using banner ads, there's a few simple strategies that you should follow.

#1 Create banner ads for your remarketing campaigns
What remarketing is is when someone comes to your website and they don't buy, you can remarket them so when they're browsing the web, they can start seeing adverts all related to your product and services. This is a great way to make money online.

#2 Make sure you rotate up your creatives often
People have banner blindness. If you keep showing the same ad over and over again, what's gonna happen? No one's gonna click them. Try to rotate up your banners at least once per week. This will enable them to get way more clicks. So when you're paying per every thousand impressions, by rotating them up you're gonna continually get more and more clicks.

#3: Make sure whatever messaging you put within your banner ad is congruent to your landing page
For example, if on your banner you're offering discounts, make sure you emphasize that discount on your landing page. You can cross off the original amount and then put the discounted price on the landing page. It's a simple way to be like, "Oh, this company offered me X, Y, and Z, "and then they're even giving it to me "and showing it to me on the landing page."

By following those tips and strategies and even doing banner ads, you'll start generating more income and more sale online. That's the best way to learn how to earn money online.

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12 Responses to “3 Step Formula to Making “Display Advertising” Profitable (So You Can Make More Money Online)”

  1. Wesley Cleam

    Oct 04. 2017

    the audio is not doing good…

    Reply to this comment
  2. Vikram Parmar

    Oct 04. 2017

    Yes learned new about banner ads today.
    I have never tried banner but will definitely do it in next campaign

    Reply to this comment
  3. dipak patel

    Oct 04. 2017

    Audio is not playing…

    Reply to this comment
    • Neil Patel

      Oct 04. 2017

      It’s working for me. Did you check your speakers/headphones?

      Reply to this comment
    • Jim Wells

      Oct 04. 2017

      Only the left channel is coming through. Lots of static from the right channel.

      Reply to this comment
    • Neil Patel

      Oct 04. 2017

      Thanks, I’ll keep that in mind for future videos.

      Reply to this comment
    • dipak patel

      Oct 04. 2017

      Yes Headphones is working even in video when title is coming then music is playing only your voice is not worked for me

      Reply to this comment
  4. Lance Goodie

    Oct 04. 2017

    What’s a good banner ad plug in for wordpress?

    Reply to this comment
  5. Prashob C

    Oct 04. 2017

    Great info, thanks a lot. If possible kindly suggest few tools to create banner ads apart from Canva.

    Reply to this comment

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